Identify the type of business, purpose and ownership of two contrasting businesses.
Kind of business
The 2 different firms I will be taking a look at are Sainsbury and The Uk Heart Foundation. Tesco is an organisation which generates profit by advertising goods for the general public, they generally sell food but now they may be gradually bringing in other products, for example residence dГ©cor and clothing. Petrol station has distinct brands in the brand by itself, for example they may have Tesco's Greatest, Best of British, Cocopia and so on; these different brands will be what makes Tesco different. They sell products that belongs to them brand and other brands within their store, offering their own brands help produce more profit from them as they keep it in the business.
The United kingdom Heart Base is a charitable trust which is a non-profit organisation, that they raise funds for people with heart problems and other disorders involving the cardiovascular system. They increase money if you take in contributions of clothing/furniture/books from the public and selling them in different shops. In addition they use different organisations to market goods to improve money intended for the cause, for example the charity sells goods through eBay.
The objective of Tesco should be to sell goods, create make money from this and satisfy the demands of customers. Sainsbury believe that the idea is to offer goods but to sell these to fit the present society and what is current at the moment. Their aim is always to help solve big problems that the world faces right now and they want to provide merchandise which can help all different cultures too.
The purpose of The British Cardiovascular Foundation is to raise money for heart problems and other issues involving the heart. Their goal is to increase enough funds to prevent cardiovascular disease, be able to increase enough money to run tests and treatments on people and hopefully one day have the ability to have created a complete recovery system and help persons learn life-saving skills that could prevent any kind of heart circumstances in the future.